We are Innova, a petrochemical, manufacturer of resins and processed plastics: products designed for quality of life and well being.
POLO, NOW INNOVA
June 1st, 2025
The acquisition of Polo Films by Videolar-Innova S/A has been completed, following approval without restrictions by the Administrative Council for Economic Defense (CADE, Case No. 08700.009869/2024-10).
The factory located in Montenegro (RS), where bioriented polypropylene (BOPP) is manufactured, now Innova`s Plant III.
Administration and sales will now be based at the Company’s Central Office in Alphaville, Barueri, São Paulo.
The acquisition of this large industry is part of our strategy to position ourselves in the North and South, always close to our customers, investing in reliability and consistency.
We are a petrochemical and transformed plastics manufacturer, central items to the economy used by a wide range of industries, from food packaging to infrastructure and civil construction.
In the petrochemical sector, we manufacture styrene products: ethylbenzene (EB), styrene monomer (SM), toluene, general purpose polystyrene (GPPS), high impact polystyrene (HIPS), expandable polystyrene (EPS), and the pioneering ECO-PS®, with up to 30% post-consumer material in its composition, preserving the same mechanical characteristics as the virgin product.
In the transformed plastics sector, we manufacture bioriented polypropylene (BOPP) films, polystyrene (PS) and polypropylene (PP) reels and plastic caps for PET bottles of mineral water, juices, and soft drinks.
Our actories are strategically located in Manaus (Amazonas), Triunfo (Rio Grande do Sul) and Montenegro (Rio Grande do Sul), always close to customers from north to south of the country and into the world.
Our story comes from a time when image, sound, films, information, songs, needed a way to reach the public: media carriers.
Innova has its origin in Videolar, a manufacturer of blank and pre-recorded media (VHS, audio cassettes, floppy disks, CDs, DVDs, Blu-ray discs) reinvented as a petrochemical and processed plastics industry.
Until the last recorded media in 2022, it continues taking culture and leisure to the most remote corners of the country.
A comprehensive and in-depth overview of our sustainable growth, in the face of challenges that include the new climate reality.
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